twitterlogo-shadow.jpgAs outlined over on our Jam Session site, tomorrow at 11am US Eastern I will be speaking on the topic of “Serving the Social Customer: Scaling Your Use of Twitter, Facebook and More”

In this free webinar I will be exploring the topic of how you can scale your interaction over Twitter. If you are successful in using Twitter to communicate with your customers, how do you handle the growth in that interaction? Do you hire more people? Do you just not respond in off-hours? Or do you look at how to use appropriate levels of automation to help?

In this session, I will be showing you how to:

  • Monitor a Twitter account and take action on incoming messages or mentions.
  • Send urgent notifications via SMS or voice based on certain keywords that appear in tweets.
  • Craft appropriate automatic responses based on what customers send via Twitter.
  • Use an automated app can assist the person monitoring a Twitter account in collecting information to provide a response.
  • Tie your social interaction into the same analytics and application used for other communication channels like voice, SMS, IM, and mobile web.

I will also touch on how we are extending these options to other social channels like Facebook.

It should be an enjoyable session and you still have time to register:

Date: November 30, 2010

Time: 8:00 AM US Pacific, 11:00 AM US Eastern, 5:00 PM Central European

If you are not able to attend live, an archive of the webinar will be available for later viewing from the Jam Session web page

Originally from Voxeo Blogs